About Us

A Message From Mr. CEO:

Whussup! My name’s Mason, and I’m a 21-year-old hustler. You might be asking, “Mason, what made you want to create this brand?” Well, let me ask you a question before I answer that. What’s a hustler without his hustle? I’m a very creative person who quite literally jus needs to create. It's what I do! My older sister is actually a big reason I chose to pursue a clothing brand, though. I decided that if I was going to create a business, it had to be something I was passionate about and genuinely enjoyed doing, and it brought me back to middle school, where she would always put me on to better styles and encouraged me to experiment with different looks, and over time I found the style that represents me perfectly. That's what I love the most about clothing. I love that it can represent things about you. Personally, I have so many ideas and messages I want to share with the world, but I don’t yet have the audience to listen. This brand is one of the ways I can get my voice out there. - Mason

Our Perspective on this game called life:

Life is literally jus a video game, and you’re the main character. You get to choose exactly who you want to be, and that’s the part I love most. You’re not just here by accident, you’re here to build something. Some seasons feel like boss battles that test your strength. Some feel like side quests that don’t seem important at first but end up shaping you the most. Some feel like you’re stuck grinding for experience, putting in effort without seeing the reward right away. Every single challenge is there to level you up and turn you into a stronger version of yourself. The craziest part is that nobody else gets to hold the controller but you. People will try to hand you a script, tell you what role to play, and convince you to follow a path they chose because it makes sense to them. The key to the game not to let them change you. Stay true to yourself and figure out who you truly are. Every setback gives you experience. Every risk unlocks a new level. At the end of the day, you decide whether you stay comfortable at the same level or push yourself to evolve. You decide whether you play it safe or go all in. This is your story, your character, your progression. So play it intentionally. Build it the way you want. Max your character out. - Mason

Shout out to Big Bro:

I'm not here to shove religion down your throat, but at the same time we represent our God strong over here. Jesus Christ is my Lord and Savior, and I want the world to know it. I've been at rock bottom multiple times in my short 21 years of life, and each time Jesus was the only one that was there to help me climb the mountain that is self-redemption. Jesus is so great that he will be exactly what you need in your lowest moment. Let me say that again. Jesus is so great that he will be exactly what you need in your lowest moment. I said exactly what you need, not exactly what you want. In my lowest moment, he didn't show up to pick me back up, because that's not what I needed to become my best self. All I needed was someone to sit there in the mud with me. I needed someone who believed in me to tell me that I was stronger than I allowed myself to believe. I needed someone to support me in the moments where I truly needed some assistance, and that's exactly how Jesus showed up for me. — Mason